ORGANIC WAY is the first professional haircare line based on zero mile biodynamic extracts, micronised plants, hydrolates and essential oils.
A complete product range of extreme quality, designed to meet the needs of all hair types.
Precious formulas, selected by our research labs and conceived in order to engulf salon clients and staff in a unique multi-sensory, relaxing, engaging atmosphere.
Italian quality meets nature.Nature becomes pleasure.Pleasure becomes beauty.
Beauty is expressed as creativity through the hands of our stylists.
Creativity melds with an ethical, aware, sustainable approach.
Ortofficina is the biodynamic farm where our extracts are grown. 50.000 square meters of land which we farm according to the biodynamic method.It is an essential part of our culture and process, it is how we ensure that we know the provenance, of all of our ingredients. it is how we can ensure that every step of our production process is managed by us.On our farm, in the Bologna hills, we grow, harvest and distill 12 different types of medicinal plants directly.Rosemary, lemon balm, sage, thyme, mint and helichrysum are grown with love in our fields, they are processed without using chemicals and solvents and thus become the zero-mile biodynamic ingredients in our formulas.
You can ba assured that by choosing any OWay product you are choosing Parrabin, PPD, Amonia free, vegan, Fare Trade, and 100% cruelty free.